November 2016 – 7 Strategies to Re-Engage Cold Prospects

In today’s competitive business environment, every prospect and every contact counts. Even some old and long-forgotten customers can re-emerge as a tremendous resource for your organization. However, it can be accomplished only if you learn how to approach dormant accounts, resume the dialogue and reignite the lost spark. While awakening old contacts is no easy feat, highly-ambitious and industrious sales professionals always find ways to recommence business relationships to create bigger, better and more lucrative opportunities for their team.

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