September 20, 2016 – Objections

A positive attitude is critical when dealing with objections, and it might very well determine the outcome of your efforts. Consider every objection an opportunity to learn more about your customer. Think of an objection as valuable feedback that provides priceless insight into your customer’s needs, priorities, and values. Don’t look at an objection as a stopping block or a personal attack. Instead, use each and every objection as the means by which to discover what it is that is driving your customer’s concern.